National campaigns

Parkinson’s wasn’t the end – it was the start of something new

Posted on in Community services, Hospitals, National campaigns, Services

When he was diagnosed with the incurable, progressive neurological condition Parkinson’s Disease at the age of just 41, Simon Laverick, 47 “allowed himself a fortnight to cry”.

But now he believes the diagnosis was just part of a new chapter in his life. At the start of Parkinson’s Awareness Week, he shares his inspirational story in a bid to give hope to other sufferers – and say thank you to the Parkinson’s Advanced Symptom Unit (PASU) that has been a “lifeline”.

Jeff and me in Stampede to beat Prostate Cancer

Posted on in Hospitals, National campaigns, Research, Support groups

When self-employed roofer and proud grandad Ken Bashford received an email from Prostate Cancer UK inviting him to take part in local celebrity Jeff Stelling’s latest marathon effort to fight the disease, he was “over the moon”. It was a much-welcomed high point in what has been a rollercoaster ride for the 60-year-old, from Marske, since being diagnosed with prostate cancer himself following a simple blood test in May 2015.

Flufighter campaign receives international recognition

Posted on in Awards, Hospitals, National campaigns, Staff

The communication and engagement team at Teesside’s biggest hospital trust is celebrating, after its successful campaign encouraging staff to have their flu jab received international recognition. South Tees Hospitals NHS Foundation Trust’s communication professionals picked up the Digital and Social Media gong at the NHS Employers Flu Fighter Awards 2017.

NHS unveils plasticine family for winter ad campaign

Posted on in National campaigns

Meet Carol and Eric, part of a new family of ‘plasticine people’ who will be introduced to the North East public for the first time this week through a new NHS advertising campaign. The characters are the first of nine friendly faces who will help the region’s NHS through the challenges of winter, by helping people to make the best use of stretched NHS services – as well as taking better care of themselves and their health.